The tech-powered, human-centric way to strengthen your company culture
Don’t be fooled into thinking company culture is intangible or mysterious. With our tools, the path ahead is clear.
With the only benchmarked survey of its kind, we combine Operational and Strategic culture assessments into one flexible, transparent tool. When paired with our in-house strategy team, our survey helps customers transform from just another office into high-performance powerhouse.
We understand culture is...
Woven throughout an organization, driving everything from recruitment and retention to engagement and success
About people first
—organizations that listen will always outperform those that don’t
Measurable and manageable
Fundamental to your brand
Founded by Zappos early investor and NYU adjunct professor Greg Besner
Interviewed hundreds of HR & talent executives, academic experts and thought leaders to develop our high-performance culture framework
Sent survey to our very first customer
Official launch party at Zappos CEO Tony Hsieh’s Las Vegas home
Our first multinational customer hit "send" on their first global survey
Launched the first-ever Top Company Culture contest with Entrepreneur magazine
Introduced our Culture Strategy team
Reached 400 organizations using our platform to measure their organizational culture
Added Trend Questions to our product—a powerful feature that collects ongoing employee feedback without survey burnout
Reached 800 organizations using our platform and framework to measure their organizational culture
Our journey continues - more coming soon...
- Treat ourselves and our customers with respect
- Respect data, but make human decisions
- Be creative and resourceful
- Be open to change and maintain flexibility
- Great people over great resumes
- Celebrate and enjoy the journey
Meet Your Team
We're a friendly bunch, committed to practicing what we preach. Every Friday, before we all scoot off for the weekend, everyone shakes hands to congratulate one another on a week well done.
Let’s get you started
Learn more about how CultureIQ can help your company strengthen its culture.
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