Engaged employees are a key driver of your business’s success: highly engaged workplaces see a 10% increase in customer ratings and a 20% increase in sales. But understanding how to engage your employees can be tricky. What are your culture’s strengths? Weaknesses? Does this differ across teams? Where do you start?!
The answer is: with employee surveys. In fact, regularly surveying your employees to improve engagement can give your company a competitive edge: despite the business case for an engaged workforce, one in five executives report that they do not formally measure employee engagement at all.
We want to change that, so we’ve written a comprehensive guide to walk you through everything you need to know about employee engagement surveys, from start to finish.