Based on 50 years of culture research and work with organizations of all sectors and sizes, CultureIQ has built and refined a proprietary methodology known as the Culture Framework.

This simple-to-grasp Framework consists of our three major components of core, flex, and velocity:

Click the framework below for each component

Core: Two elements (dignity and purpose) that must be present in every organization for any type of transformation to be achieved; they are the “table stakes” of great culture.
Flex: Four elements (collaboration, curiosity, talent, execution) whose level of importance will either increase or decrease based on the desired goals.
Velocity: One element (agility) that indicates how quickly the organization can mobilize when change needs to occur.

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